Key Jewelry Industry Events Going Virtual in 2021 – WWD

The annual Gem Awards will be virtual this year.

The event, which is hosted by the Jewelers of America, usually takes place every January in New York City at Cipriani 42nd Street. The awards were originally postponed until July 16, but due to the coronavirus and uncertainty surrounding vaccination rates, the event won’t see a live format again until next year.

Now, a virtual ceremony will take place on July 15 and will be free. The winners have not yet been announced, but will surely include many players in the jewelry industry, from emerging talents to established names. The awards include accolades for media professionals, innovation in retail and marketing, among others.

Additionally, Jewelers of America will hold its national convention shortly thereafter in a virtual format on July 19-20. The educational event will welcome members of the organization for various panels and discussions on the state of the jewelry industry. Attendance at the event will also be free, but employment with a Jewelers of America member company is required.

“After careful consideration, the Jewelers of America and the Gem Awards Committee have decided to hold the 19th Annual Gem Awards virtually. The Virtual Gem Awards will invite everyone to dress up in their finest jewelry, grab a cocktail and immerse themselves in the celebration as we honor some of our industry gems,” said Amanda Gizzi, Director of Public Relations and Events for Jewelers of America.

“We have carefully assessed COVID-19 and while it was not an easy decision, our Board and Committees have decided that hosting the National Convention and Gem Awards virtually is in the best interests of our participants and our staff. We are working hard to produce two incredible virtual events that the entire industry will now have front row seats for,” said David J. Bonaparte, President and CEO of Jewelers of America.