MILAN — Maria Sole Ferragamo’s passion for jewelry began when she was only nine years old and her mother gave her a kit to create beaded pieces. “I started making a lot of them and selling them at the beach,” said Ferragamo, one of the children of by Salvatore Ferragamo non-executive chairman Leonardo Ferragamo.
A natural beauty with intense blue eyes and a sophisticated look, the young jewelery designer – who founded sustainable jewelery brand So-le Studio in London in 2017 – recently set up her headquarters in an industrial area of Milano. From there, she designs and develops her signature accessories, which she crafts by hand-picking leftover leather and metal she sources from various Italian manufacturing companies. A selection of his creations is part of an installation during Milan Design Week at the Rossana Orlandi Milano gallery.
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A graduate in architecture from the Politecnico University of Milan, Maria Sole Ferragamo realized very early on that she was not made to devote herself exclusively to the design phase. “I’ve always felt this need to use my hands. I like the tactile experience; I love experimenting with materials,” she said. For this reason, after graduating, she followed her passion and moved to London to pursue a Masters in Jewelry Design at Center of Saint Martin.
Courtesy of So-le Studio
There she developed the skills to start her jewelery brand, which she launched from a temporary shop in St. John’s Wood, north London, where the unique combination of design sensibility and experimentation materials was quickly appreciated. “I started getting so many requests from these sophisticated women, mostly interested in art, who found something special and unusual in my pieces to exalt even the most minimal outfits.”
While upcycling is a huge trend right now, when Ferragamo launched its business in 2017 it was still a bit of a niche. However, for someone who since childhood has always been exposed to both craftsmanship and industrial production, the approach seemed natural.
Combining “urban and organic geometries”, as she explained, the designer uses leftover leather that she cuts, twists and twirls to create earrings, necklaces and bracelets that mimic the shades and textures metals.
Expanding its range, Ferragamo has recently introduced the use of brass shavings. “I was really fascinated by these piles of brass spiral chips that were left behind in a factory producing metal components for my jewelry and asked them if I could use these production scraps to make new jewelry,” said declared the creator, telling the story. at the origin of the birth of the Trucioli collection, or “chips” in English, composed of unique brass earrings covered in gold and painted by hand with fluorescent enamel.
So-le Studio, whose designs are available on the brand’s online store, is set to launch at Browns on September 13. Average prices are around 250 euros.